Supply Chain Council of European Union | Scceu.org
Operations

Ukrainian zhug factory opened to fulfill economic needs

“Zhug is doing well because four, five years ago the average, non-Jewish person in Odessa had no idea what hummus is,” said Anatoliy Kesselman, the head of the Odessa branch of Hesed, a local Jewish charitable organization and the inspiration for the zhug factory. “But over the last couple of years, hummus arrived in most supermarkets.”

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