What do you expect the shortage situation to be for the rest of the year?
While we expect the supply chain to remain a key focus area throughout the rest of the year, we believe that manufacturing will grow and improve. We are committed to providing our dealers with the product they need in a timely manner.
What kind of trends are you seeing in the marketplace? How is your company reacting to them?
We have seen trends in vehicles requiring large-rim diameters, an increase in demand for the last-mile delivery segment, growth in premium ST tires and the growing importance of green solutions to consumers.
TBC Brands has launched, or is in the process of launching, tires to meet the needs of our consumers in each of these categories. A few of these new lines include the Mud Claw Comp MTX with rims ranging from 15-inch to 24-inch, the Performer CXV-C designed for modern delivery vehicles, the Towmax Vanguard for hauling boats, RVs and trailers, and the ERANGE EV constructed and tested for electric cars, trucks and SUVs.
