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Technology Interview – Interview –


Oded EliashivEMAIL

Oded Eliashiv and Ken Sinclair

Eliashiv, Managing Partner of BuiltUp Ventures

Oded Eliashiv is
Principal and
Managing Partner of BuiltUp Ventures, a Tel Aviv- and New York-based
venture capital firm that invests in innovative, early-stage Israeli
proptech companies. He is also Managing Partner of B-Seed, an
investment arm of Besadno Group that invests in early-stage technology

Mr. Eliashiv leads the BuiltUp Ventures team in identifying, vetting,
choosing and supporting companies on their road to success. A longtime
entrepreneur, he has founded and led multiple startups, including EPOS,
a provider of advanced digital positioning technology to the PC
peripheral, notebook and touch-screen markets.


demand for Israeli innovation is on the rise, and
the “Startup Nation” is in the forefront of technologies that are being
adopted in the real estate sector.

types of companies does BuiltUp Ventures invest in?

Eliashiv: We
focus on the most promising Israeli proptech startups in
the early stage, including MyTower, MTtech, Innovesta, SolidBlock,
SkySaver, Swathly, Augmind and Xtate. 

Specific sectors we invest in within the proptech sector include
logistics tech, retail tech and construction tech.

Can you
tell us more about MyTower?

Eliashiv: MyTower
is an innovative, all-in-one online platform for
building managers and occupants.  Personalized services include:
Property Management tools such as a BI platform to anticipate needs,
proactive and preventative maintenance, finance and legal management,
and a unified property dashboard; a Residents App featuring a CRM
system to monitor visitors, vehicles, deliveries and other building
services; On-Demand Concierge Services including spa treatments,
housekeeping and room service; and App Connect, which offers a number
of upgrades and seamless integrations such as real-time security, smart
locks, parking management and leak sensors.

what is MTtech?

Eliashiv:  MTtech
is a software and hardware company that creates
interactive multimedia operating systems for homes and offices.
MTTech’s flagship product Kisense is an innovative smart system that
fully integrates with the home or office kitchen countertop. 
Sensors and designated applications are embedded into the working
surface, enabling such tasks as weighing and interactive cooking
guidance, answering phone calls from the countertop, and managing your
kitchen’s inventory efficiently.

BuiltUp Ventures different from other proptech venture
capital firms?

Eliashiv:  We
offer a 360-degree solution that encompasses the most
promising Israeli startups, providing real estate players with the
pieces to complete every stage of the proptech puzzle.

BuiltUp Ventures also utilizes a hands-on approach and longstanding
industry expertise to increase our partner companies’ opportunities for
success. Applying a vast network, seasoned team of professionals and
tested vetting process, we add strong value to our partner companies
and position them for Round A investment, negating the need for
additional seed funding.

Our go-to-market model (we are an active partner), together with the
synergy within our investments, means that we are able to provide
better value to the market by having a broader base to assist customers
by offering them a wider approach. 

recently spoke at MIPIM PropTech NYC about proptech
ecosystems in North America. Is the US market a focus for BuiltUp

Eliashiv:  Definitely.
Global demand for Israeli innovation is on the
rise, with $45 billion in M&A and IPOs since 2014. With a strong
foothold in the US, we are seeing growing demand from real estate
companies that want to work with Israeli startups. And Israel – often
referred to as the “Startup Nation” – is in the forefront of
technologies that are now being adopted in the real estate sector
within the relevant business models. This demand is visible in several
areas, including property management, construction, digitization of
real estate assets and their fundraising, big data/machine learning/AI
decision making tools, robotics, materials and much more. At BuiltUp
Ventures, we have the ability to bridge between the “techies” and real
estate-minded business people.

next for BuiltUp Ventures?

Eliashiv:  Together
with our sister companies B-Seed and SIDRE, a
US-based private equity real estate investment firm, we will continue
to maximize our deal flow and provide the real estate market with
access to the best Israel has to offer from its universities,
incubators, army and security forces, and accelerators.




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