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Advanced visualization (AV) Market Key Players, Industry Overview, Supply Chain And Analysis To 2019-2025

The ‘ Advanced visualization (AV) Market’ research report provides a succinct analysis on the recent market trends. In addition, the report offers a thorough abstract on the statistics, market estimates and revenue forecasts, which further highlights its position in the industry, in tandem with the growth strategies adopted by leading industry players.

The value of the global advanced visualization (AV) market is expected to reach a value of USD 4.03 Bn by 2023, expanding at a CAGR of 11.15% during 2018 -2023.

The leading market players mainly include:

Toshiba CorporationGeneral Electric CompanyTerarecon Inc.Siemens AGKoninklijke Philips N.VFujifilm Holdings CorporationPro MedicusAgfa-Gevaert N.V.Ziosoft


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AV systems are medical instruments, equipped with advanced software that display the numerous aspects of living cells efficiently. They are new-generation data visualization platforms that help end users to view data in depth by providing enhanced image quality. They help specialists by providing a better understanding of various clinical issues, thus leading to faster and higher quality healthcare. These systems are widely utilized in most pathological laboratories. They also help in targeted drug therapy, ultimately reducing the cost of the procedure.

Among the types of products, the hardware and software segment had the larger share in the global market in 2016. Among the different types of AV solution, enterprise-wide thin client-based solution held the larger share in the global market, and among different imaging types, the CT segment contributed the largest revenue to the global AV market in 2016.

Asia-Pacific is expected to have the highest growth rate due to the increased demand from emerging economies like India, Indonesia and others as well as due to high patient population and the increasing trend of medical tourism in this region during the forecast period.

Growing digitalization, as well as automation of diagnostic workflow in hospitals has become a major trend in the market. This has rapidly increased the global AV market.

The detailed segments and sub-segment of the market are explained below:

By product typesHardwareSoftware ServicesBy imaging modalityMagnetic resonance imaging (MRI)Positron emission tomography (PET)Computed tomography (CT) UltrasoundX-rayThe development in technology has led to the development of various cutting-edge, high definition visualization software and hardware which have helped in the expansion of this market. For example, the advances in the 3D and 4D ultrasound technology now offer capabilities ranging from better visualization of congenital birth defects to dynamic and multi-planar view of the fetal heart. Another reason for the rapid expansion of this market is the rise in chronic diseases among the population leading to an increased need for better diagnostics and imaging techniques which can be provided by advanced visualization.

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  1. Overview of the global AV learning market.
  2. Market drivers and challenges of the global AV market.
  3. Market trends in the global AV market.
  4. Historical, current and forecasted market size data for the segment based on the product type – hardware and software and services.
  5. Historical, current and forecasted market size data for the segment based on solution – enterprise-wide thin client-based solution and standalone workstation-based solution.
  6. Historical, current and forecasted market size data for the segment based on imaging modality – magnetic resonance imaging (MRI), positron emission tomography (PET), ultrasound, computed tomography (CT) and x-ray.
  7. Historical, current and forecasted region-wise (North America, Europe, Asia-Pacific, Latin America and the Middle East and Africa) market size data for the AV market.
  8. Historical, current and forecasted market size data for region-wise segments.
  9. Analysis of the company profiles of major competitors operating in the market.

The Advanced visualization (AV) Market Report provides key strategies followed by leading  Advanced visualization (AV) industry manufactures and Sections of Market like- product specifications, volume, production value, Feasibility Analysis, Classification based on types and end user application areas with geographic growth and upcoming advancement.

The  Advanced visualization (AV) market report provides comprehensive outline of Invention, Industry Requirement, technology and production analysis considering major factors such as Revenue, investments and business growth.


Chapter 1: Executive summary

1.1. Market scope and segmentation

1.2. Key questions answered in this study

1.3. Executive summary – I

1.4. Executive summary – II

Chapter 2: Global AV market – market overview

2.1. Global market overview- market trends, market attractiveness analysis, geography-wise market revenue (USD Bn)

2.2. Global – market drivers and challenges

2.3. Value chain analysis – global advanced visualization market

2.4. Porter’s five forces analysis

2.5. Market size- based on the types of product (hardware and software,services)

2.5. a. Hardware and software revenue – historical (2015-2017) and forecasted (2018-2023) market size (USD Bn), key observations

2.5. b. Services revenue- historical (2015-2017) and forecasted (2018-2023) market size (USD Bn), key observations

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