One of my favorite short positions right now is The Cheesecake Factory (NASDAQ:). For those of you not acquainted with this superb dining establishment, here’s a sampling of their wares along with calorie counts:
Menu items.
Oh, you’re still not full? How about a slice of their fabled cheesecake?
More menu items.
OK, that’s enough. Let’s look at why I’m short. Check out this analog:
Cheesecake Factory Chart.
Here’s a closer look.
Cheesecake Factory Chart.
My entry point was 31.83 and my stop is 30. I intend to hang on to this as long as possible – months, or even years, if possible.
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