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How Cloudify.Asia is crafting a consumption model fit for Malaysia

Gavin Loh (Cloudify.Asia)

Gavin Loh (Cloudify.Asia)

Credit: Cloudify.Asia

As the adoption of recurring revenue accelerates in Malaysia, driven by changing requirements at customer and government levels, the channel ecosystem is fighting to keep pace.

In a market transforming by the month, motivated by Industry 4.0 ambitions, technology providers are preparing for a shift in buying patterns as businesses embrace consumption models at speed and scale.

One such specialist is Cloudify.Asia, a “next-generation distributor” born in 2017 to serve a growing channel need in Malaysia.

“The key milestone we achieved in 2019 was the self-realisation that partners in Malaysia are mostly not ready to embrace consumption models despite the demands of the market,” acknowledged Gavin Loh, managing director of Cloudify.Asia. “With that in mind, we have decided to engage directly with end-users to gather feedback, responses and to better craft our existing products and supports.”

Based in Selangor, Cloudify.Asia operates as a “100 per cent channel company” helping system integrators, value-added resellers, independent software vendors (ISVs) and cloud providers adapt to the requirements of digital transformation.

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