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Zara Targets UK’s House of Zana for ‘Confusingly Similar’ Branding – Sourcing Journal

A small British boutique shop could soon be the subject of legal action by Spanish fast-fashion giant Zara amid claims that its brand name is too similar and could confuse consumers. Zara filed a Notice of Threatened Opposition against House of Zana, a luxury women’s wear manufacturer, designer and wholesaler to other independent boutiques throughout…

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